PERFUME.SUCKS
PERFUME.SUCKS is the fragrance collection by the Swiss perfumer Andreas Wilhelm.
Perfumes are often overshadowed by their stories, which are also conveyed through advertising images and packaging. The contents of the bottles are mysterious, the ingredients are nowhere to be seen.
Therefore: PERFUME.SUCKS
Andreas Wilhelm relies on full transparency for his brand “Perfume.Sucks”. The bottles are transparent and the recipes are printed. For him, the composition of the scent is in the foreground and nothing else.
We let the scent tell the story.